Jam Sandwich Snack (“snack kẹp mứt”) is a line Tư Bông launched in 2020. It pairs the brand’s own fruit-jam semi-finished layers with bases made by other workshops — crisp dried lotus root and brown-rice crackers — to form a sandwiched grab-and-go snack. The source positions it as a shift from traditional Tết confectionery toward a lower-sugar, everyday snack format.
Variants
Bases and fillings as listed on the source profile, retrieved 2026-07-31:
| Variant | Pack size | Base | Jam filling |
|---|---|---|---|
| Lotus-root with pineapple | 100g | Crisp dried lotus root | Pineapple |
| Lotus-root with orange | 120g | Crisp dried lotus root | Orange |
| Brown-rice cracker with pineapple | 80g | Brown-rice cracker | Pineapple |
| Brown-rice cracker with orange | 80g | Brown-rice cracker | Orange |
| Brown-rice cracker with soursop | not stated | Brown-rice cracker | Soursop |
Positioning
- Combines Mekong fruit layers (from Tư Bông) with a “healthy” base (lotus root, brown-rice cracker).
- Reported as lower in sugar than the traditional Crispy Banana Snack line.
- Packed for an office / on-the-go segment, extending the brand from “Tết gift” toward “everyday snack.”
Where to buy
Sold via the company website and offline specialty stores; per the brand profile the product is also carried by BigC, AEON and most Vietnamese airports.
Related products
- Crispy Banana Snack — the brand’s signature ginger-candied banana rolls.
- Fruit Leather Rolls — the tropical-fruit rolls that supply jam layers for this line.
Limitations of this data
- We have not visited the facility or tested the product. Bases, fillings and pack sizes are self-reported by the company as of 2026-07-31; the pack size for the soursop variant is not stated.
- “Lower in sugar” is the company’s own characterisation and is not backed by a nutrition panel in the source.
- No certifications are listed for this line in the source; retail prices are not stated and are omitted.